World Duty Free Launches Exclusive Teeling® Whiskey Explorers Edition 12 YO Irish Whiskey

World Duty Free Launches Exclusive Teeling® Whiskey Explorers Edition 12 YO Irish Whiskey

The company will be exclusively launching Teeling® Whiskey Explorers Edition Irish whiskey 12YO, from Ireland’s leading progressive whiskey producer Teeling Whiskey, in the UK
08/07/2019

On sale from 3 July 2019 in a limited release of only 6000 bottles, Teeling Whiskey Explorers Edition 12 YO Irish whiskey is exclusively available at World Duty Free airport stores in the UK, in a 70cl bottle gift pack.

Teeling Master Distiller, Alex Chasko, has hand-selected a blend of 12 YO casks of malt and grain Irish whiskeys, with further maturation in ex cognac casks, renowned for their distinctive flavour and rich character. The whiskey is bottled at 46% with no chill filtration, a signature of all Teeling whiskeys.

This is the first Teeling exclusive created for global travel retail, a landmark launch that signifies the importance of the channel to the brand’s development on the global stage and its growing appeal to an international audience of whiskey lovers. 

Matt Scott-Fairweather Liquor Product and Promotions Manager UK, Finland, Sweden and Germany, Dufry commented, “Our customers are always looking for something unique that they can’t find anywhere else, so we’re very pleased to be the only retailer to offer the Teeling Whisky Explorers Edition.  Irish Whiskey is an exciting category that intrigues many different types of shopper and we’re sure this limited edition will be a big hit.”

Julie Witherden, Marketing Director, Bacardi Global Travel Retail explains: “The Teeling Whiskey Explorers Edition is expertly positioned for our travelling consumer with an evocative story, inspired by intrepid Irish explorers who have travelled the world in search of adventure and discovery. It’s the perfect souvenir or gift from your travels.”

The launch will be highlighted on World Duty Free consumer media channels, reaching travellers at key touch-points on their journey through the airport, culminating in the opportunity for in-store tastings.

Tasting notes:

Nose: apples, vanilla, honey, stewed grapes and dried coconut

Taste: peaches, cream, toasted wood mixing with pepper spice

Finish: a dry tannic finish, with lightly toasted nuts and a lingering fruit spice.

The Teeling family is renowned for its vision in doing things differently.  The opening of the Teeling Whiskey Distillery in 2015 marked a new chapter in the history of Dublin whiskey distilling, firmly putting both Dublin and Teeling Whiskey at the forefront of a new wave of distilleries, driving new golden era for Irish whiskey.

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